Metamory Technology Limited’s Privacy Policy

Metamory Technology Limited ("Metamory”," We", "Our" or "Us ") is tackling the lack of permanent and significant platforms for preserving the memories of loved ones through the use of advanced blockchain and metaverse technology. Petamory is dedicated to provide a one-stop comprehensive memorial solution that combines the power of tradition and innovation, allowing individuals to maintain heartfelt connections with their beloved pets (hereafter referred collectively as “Our Services”).

When utilizing Our Services, it is inevitable that certain information will be shared with us. Therefore, our intention to be forthright regarding the information we collect, its utilization, and the measures we have implemented to enable you to access, modify, or delete your data. Metamory is committed to safeguarding your personal information in line with applicable privacy and data protection laws. This Privacy Policy applies to any person using the Petamory app and any person visiting any of Metamory websites. will be shared with us.

We strongly recommend that you read our complete Privacy Policy. We have written this document in a manner that is comprehensible to all of our users and devoid of the legal jargon that often complicates these types of agreements. However, if you have any inquiries or uncertainties regarding any aspect of our Privacy Policy, please do not hesitate to contact us at [email protected].

Information We Collect

Our data collection practices can be categorized into two fundamental groups:

  • The information that you explicitly provide to us.
  • The data that we obtain when you use our services.

The details of each of these categories are as follows:

1. The information that you explicitly provide to us.

In the course of your interactions with our services, we gather information that you provide to us. For instance, many of our services necessitate the creation of an account, hence we may need to receive specific essential details about you, including your name, username, email address, and date of birth. As for pets’ information, including its name, gender, breed, biography, birthday and death anniversary will be collected. Additionally, we may request that you furnish us with supplementary information that will be publicly visible on our services, such as a profile picture or a 3D avatar of your beloved pet. Furthermore, any information that you transmit through our services, such as conversations with other pet owners and photographs of your pet, will also be collected by us. Please be mindful that other users who view your profile, 3D pet avatar, or any other content may store or disseminate that content outside of the application. Consequently, the same prudence that applies to the internet in general also applies to our services. We urge you not to transmit messages or share content that you would not want others to save or distribute.

When you contact our customer support or communicate with us through alternative channels, we will collect any information that you volunteer or that we require to resolve your inquiry.

The data that we obtain when you use our services

We aim to collect information which is only strictly necessary to the functioning of Petamory. Therefore, in the course of utilizing our services, we record details regarding which services you have employed, as well as how you have utilized them. For example, we may be aware that you utilized a specific feature within the app, viewed another user's profile, and engaged in conversations with other individuals. The following provides an outline of the categories of information that we collect when you use our services:

  • Usage Information: We collect data about your activity while using our services. For instance, we may compile information on how you interact with our services, such as the functions you use to interact with your 3D pet avatar, the profiles you view, the details of your consultations with our AI grief therapist, or the search queries you submit. Additionally, we may gather information regarding how you communicate with other app users, including their names, the date and time of your communications, the number of messages you exchange with your friends, the friends with whom you exchange messages the most frequently, and your interactions with messages (such as opening a message or taking a screenshot).
  • Content Information: We collect content that you generate on our services, such as posts, pictures, and text. We also gather information pertaining to the content you produce or provide, such as whether the recipient has viewed the content and the metadata associated with the content.
  • Device Information: We collect information from and about the devices you use. For example, we gather data regarding your hardware and software, such as advertising identifiers and file system information. We also collect information from device sensors, such as microphones and cameras, as well as whether or not you have headphones connected.
  • Camera, Photos, and Audio: Many of our services require us to collect images and other information from your device's camera and photo gallery. For example, you will not be able to post pictures or upload photos from your camera roll unless we can access your camera or photos.
  • Location Information: When you use our services, we may collect data regarding your location.
  • Information Collected by Cookies and Other Technologies: Similar to most online services and mobile applications, we may use cookies and other technologies, such as web beacons, web storage, and unique advertising identifiers, to collect data about your activity, browser, and device. We may also use these technologies to gather information when you engage with services that we offer through one of our partners, such as advertising and commerce features. For instance, we may use data collected on other websites to display more relevant ads. The majority of web browsers are set to accept cookies as the default setting. However, you may remove or reject browser cookies through the settings on your browser or device. Please note, however, that removing or rejecting cookies may impact the availability and functionality of our services.
  • Log Information: We also collect log information when you use our website, such as details regarding how you have used our services, device information (such as your web browser type and language), access times, pages viewed, IP address, identifiers that are associated with cookies or other technologies that may uniquely identify your device or browser, as well as pages you visited prior to or after navigating to our website

How We Use Information

Regarding the information we collect, our primary objective is to offer you an exceptional assortment of products and services that we are constantly improving. Here are the ways in which we achieve this goal:

  • Develop, operate, improve, deliver, maintain, and safeguard our products and services.
  • Disseminate communications to you, including through email or SMS where permitted. For instance, we may utilize email or SMS to address support inquiries or to share information about our products, services, and promotional offers that we believe may be of interest to you.
  • Monitor and analyze trends and usage.
  • Personalize our service by, among other things, suggesting friends, profile information or 3D pet avatars.
  • Add context to your Petamory experience, such as tagging your memories with searchable labels based on your location (if you have given us permission to collect your location) and the content of your photo or video (for example, if there is a dog in your photo, it may be searchable in memories using the term "dog").
  • Provide and enhance our advertising services, ad targeting, and ad measurement, including through the use of your precise location information (if you have given us permission to collect that information), both on and off our services.
  • Enhance the safety and security of our products and services.
  • Verify your identity and prevent fraud or other unauthorized or illegal activity.
  • Utilize information we have collected from cookies and other technology to enhance our services and your experience with them.
  • Enforce, investigate, and report conduct that violates our terms of service and other usage policies, respond to requests from law enforcement, and comply with legal requirements.

How We Share Information

We may disclose information about you in the following ways:

With other users of Petamory. We may share the following information with other Petamory users:

  1. Information about you, such as your username, name, and 3D pet avatar.
  2. Information about how you have interacted with our services, such as the names of Petamory users you are friends with, the degree of closeness you have with your friends on Petamory, and other information that will assist Petamory users in understanding your connections with others who use our services. For example, because it may not be clear whether a new friend request comes from someone you actually know, we may share whether you and the requester have Petamory friends in common.
  3. Information about your device, such as the operating system and device type, to assist you in receiving Chats, Posts, and other content in the optimal viewing format.
  4. Content you post or send. How widely your content is shared depends on your personal settings and the type of service you are using. For example, a Post may be seen by any Petamory user whom you allow to see your profile and posts.

With all users of Petamory, our business partners, and the general public. We may share the following information with all users as well as with our business partners and the general public:

  1. Public information such as owner’s name, pet’s name, profile pictures, 3D pet avatar, and any information displayed on public profile .
  2. Public content such as your profile that is set to be viewable by everyone. This content may be viewed, used, and shared by the public at large both on and off our services, including through search results, on websites, in apps, and online.

With our affiliates. We may share information with entities within Metamory Technology Limited.

With third parties. We may share information with third parties in the following ways:

  1. We may share information about you for legal, safety, and security reasons.
  2. We may share information about you if we reasonably believe that disclosing the information is necessary to:
  3. Comply with any valid legal process, governmental request, or applicable law, rule, or regulation.
  4. Investigate, remedy, or enforce potential violations of our Terms of Service and Community Guidelines.
  5. Protect the rights, property, or safety of us, our users, or others.
  6. Detect and resolve any fraud or security concerns.

We may share information about you as part of a merger or acquisition. If Metamory Technology Limited becomes involved in a merger, asset sale, financing, liquidation or bankruptcy, or acquisition of all or some portion of our business to another company, we may share your information with that company before and after the transaction closes.

How Long We Keep Your Information

We will retain your information as long as it remains in our app, unless you have chosen to delete it. For example:

  • We will retain your basic account information, such as your name, and email address, as well as your list of friends until you request that we delete them.
  • The length of time that we retain your location information will depend on its precision and the services that you use. If your location information is associated with a post, such as those saved to Memories or posted to Petamory, we will retain that information for as long as we store the post.
  • If you decide to stop using Petamory, you may request that we delete your account. Additionally, Metamory may determine if a sufficient period of inactivity has passed to justify our deletion of your data.
  • It should be noted that while our systems are designed to automatically carry out our deletion practices, we cannot guarantee that deletion will occur within a specific timeframe. We may be legally required to retain your data, and we may need to suspend our deletion practices if we receive valid legal process requesting that we preserve content, if we receive reports of abuse or other violations of our Terms of Use, or if your account, content created by you, or content created with other users is flagged by others or our systems for abuse or other violations of our Terms of Use. Finally, we may also retain certain information in backup for a limited period of time or as required by law.

Control Over Your Information

We provide you with several tools to allow you to maintain control over your information. These tools include:

  • Access, Correction, and Portability: In our apps, you can access and edit most of your basic account information. To protect your privacy, we may ask you to verify your identity or provide additional information before granting you access to or allowing you to modify your personal information. We reserve the right to reject your request to access or update your personal information on certain grounds, such as if the request poses a risk to the privacy of other users or is illegal.
  • Revoking Permissions: In most cases, if you have granted us permission to use your information, you can revoke that permission by changing the settings in the app or on your device (if such options are available). However, please note that doing so may cause certain services to lose functionality. For promotional emails and SMS, you may opt out by clicking on the unsubscribe link or a similar mechanism provided.
  • Deletion: If you ever decide to delete your account, you may contact us to do so. Additionally, you can delete certain information within the app, such as photos saved to Memories, Spotlight submissions, and search history.
  • Communicating with Other Petamory Users: We want you to have control over whom you communicate with, which is why we have included various tools within Settings. These tools allow you to indicate, among other things, who can view your profile,whether you wish to block another Petamory user and report posts.

Revisions to the Privacy Policy

We reserve the right to modify this Privacy Policy periodically. However, when we do so, we will inform you in one way or another. In some instances, we may notify you by revising the date at the top of the Privacy Policy, which is available on our website and mobile application. In other cases, we may provide additional notice, such as by adding a statement to our websites' homepages or sending an in-app notification.

Acknowledgments & Consent

You hereby acknowledge that you have read and agree to the terms set forth in the privacy policy of Metamory Technology Limited.

You consent to the use of my personal data by the aforementioned company for the purpose of direct marketing and agree to receive relevant promotional messages from Metamory.

Last Update: 01/08/2023